The queries no page can win
Conversion-class queries on my recipe site took 0 clicks from 5,252 impressions, at every position band, including one to three. The page ranks 1.9 for one long-tail query and still takes 0 clicks from 10 impressions. The mechanism is not ranking. Google answers the question itself, with a widget and an AI Overview, so there is no version of my page that wins the click.
The same dataset holds the positive result. Tool-intent queries on that domain convert at 6% to 17%. Answer-intent queries convert at 0% regardless of position. Those two shapes look identical in every keyword tool I have used. One is buildable. The other cannot be won at any position, by anyone, ever. Knowing which is which before you write the page is the difference between a site that earns and the thirty-three I have.